In Aztec mythology, it is said that a bolt of lightning struck the sacred agave plant, cooking and opening it releasing the “elixir of the gods.”
Meskull is a brand that infuses this Mexican tradition with the immortal spirit of Rock and Roll, while maintaining a connection to its Aztec roots.
̌
Resa brings together the inspiration and aesthetic of the 60s American Space program with the sensibility
of Swedish design.
̌
Inspired by the Swiss International Typographic style, and using Peru as the Cocoa bean producer, the design consists of a 3 X 7 box of recycled cardboard with a removable flap containing an image of a Peruvian icon and information on Fair Trade International on the back.
The aim is to convey the simplicity of Swiss design and the long tradition of Peruvian Cacao production.